What we collect
Contact details you submit (name, email, company), usage analytics on this website, and — only within a contracted audit — read-only marketing and revenue data you explicitly grant access to.
How we use it
- To respond to enquiries and deliver contracted audits.
- To send the specific materials you request (e.g. the sample report). No automatic newsletter enrolment.
- To improve this website via aggregated, anonymized analytics.
Client audit data
Audit data is processed within the EU, accessed read-only, never used to train AI models, never shared with third parties, and deleted from working systems within 30 days of engagement close. Read-only access is revoked at your readout. Details, including the subprocessor table, are on the data security page.
Your rights
You may request access, correction, export or deletion of your personal data at any time: audits@marginfix.ai. California residents: under the CCPA/CPRA you may also opt out of “sale” or “sharing” of personal information — we do not sell or share it — and you will never be discriminated against for exercising these rights. Residents of Virginia, Colorado, Connecticut and other states with comprehensive privacy laws (VCDPA, CPA, CTDPA and successors) hold equivalent rights of access, correction, deletion and opt-out — the same email honors them all, regardless of your state. EU/EEA visitors retain their GDPR rights, including lodging a complaint with a local supervisory authority.
Analytics & advertising partners
With your consent, we use the following third-party technologies. Each receives usage data (pages viewed, events such as estimator use or booking steps, approximate location, device information) and sets cookies or similar identifiers:
- Google Analytics 4 (Google Ireland Ltd.) — site analytics. IP addresses are truncated/not logged by GA4 design; we have a data processing agreement with Google and do not enable Google Signals without separate consent. Opt out any time via cookie settings or the Google Analytics opt-out add-on.
- Microsoft Clarity (Microsoft Ireland Operations Ltd.) — session analytics: aggregated heatmaps and session replays with form-input masking. Loads only after you consent to analytics; opt out any time via cookie settings.
- Meta Pixel & Conversions API (Meta Platforms Ireland Ltd.) — not currently in use; if activated, ad measurement and audience building for our campaigns on Facebook/Instagram. Event data may include hashed email where you submit a form. We operate under Meta’s data processing terms; where audience data is shared, Meta acts as joint controller for that processing. Manage ad preferences at facebook.com/adpreferences.
- LinkedIn Insight Tag (LinkedIn Ireland Unlimited Co.) — not currently in use; if activated, B2B ad measurement and retargeting. Data is pseudonymized by LinkedIn and aggregated for reporting. Opt out at LinkedIn guest controls.
Processors & lawful bases (the legal grounds we rely on to process data)
| Processor | Purpose | Location & transfer basis | Lawful basis |
|---|---|---|---|
| Netlify, Inc. | Website hosting & form intake | Global CDN / US (DPF + SCCs) | Contract & legitimate interest — Art. 6(1)(b)/(f) |
| Zoho Corporation | CRM — lead records from form submissions | EU data center (crm.zoho.eu) | Contract — Art. 6(1)(b) |
| Google Tag Manager | Tag management (loads the analytics tags) | EU/US (DPF + SCCs) | Consent — Art. 6(1)(a) |
| Microsoft Clarity | Session analytics (consent-gated) | EU/US (DPF + SCCs) | Consent — Art. 6(1)(a) |
| Google Analytics 4 | Site analytics | EU/US (DPF + SCCs) | Consent — Art. 6(1)(a) |
| Meta Pixel & Conversions API (not currently in use) | Ad measurement & audiences | EU/US (DPF + SCCs) | Consent — Art. 6(1)(a) |
| LinkedIn Insight Tag (not currently in use) | B2B ad measurement & retargeting | EU/US (DPF + SCCs) | Consent — Art. 6(1)(a) |
These providers may transfer data to the United States under the EU–US Data Privacy Framework and/or Standard Contractual Clauses. We do not sell personal data, and we do not load any of these tags before consent. A current list of all sub-processors is available at audits@marginfix.ai.
Custom & matched audiences
If you have given consent, we may use hashed contact data (e.g. your email) to build matched advertising audiences on Meta and LinkedIn, and to exclude existing clients from prospecting. You can object at any time at audits@marginfix.ai — we then suppress your data from all audience lists.
Contact
MarginFix
Privacy requests: audits@marginfix.ai · General: audits@marginfix.ai
Company details also appear in the Terms & Conditions.